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Call  530-345-3280

Get FREE Samples

Case Study

$53K to $988K Revenue Pipeline in Under 4 Months

Gift Yourself

Overview

Johnny Tsunami, a trusted exterior cleaning provider serving the Pacific Northwest, partnered with Bedrock Markets to bring clarity and control to their marketing performance.

With multiple campaigns running across platforms, the challenge wasn’t lead generation—it was understanding which efforts were truly driving revenue.

By leveraging Bedrock’s proprietary tracking and attribution system, we developed a strategic, data-driven approach to identify top-performing channels, reduce inefficiencies, and scale results.

This transformation turned their marketing into a measurable, high performing system built for long-term growth.

Closed Revenue

$387,583 

Revenue Potential

$988,144

Marketing Spend

$53,831

Return on Ad Spend

7.2x

Leads Generated

1,246

Conversions

1,535

Avg Cost Per Lead

$43.20

Avg Cost Per Conversion

$35.07

Objectives

Gain clear visibility into revenue-driving channels

Eliminate wasted marketing spend

Scale high-performing campaigns with confidence

Expand into high-opportunity service areas

Marketing Strategy

A full-funnel, multi-channel strategy was implemented to capture, nurture, and convert demand:

Google Local Services Ads (LSA) for high-intent lead capture

Google Ads (Search + Performance Max) for scalable growth

Facebook retargeting to re-engage visitors

Bing Ads for cost-efficient supplemental traffic

Email campaigns to drive repeat engagement

Geographic targeting focused on top-performing zip codes

ROI Breakdown

7.2x ROAS means $7 returned for every $1 spent. Nearly $1M in revenue pipeline was generated from a $53K investment.

This performance was driven by a strategic mix of high-intent lead capture, retargeting, and precise geographic targeting—optimized through Bedrock’s proprietary tracking and attribution system.

Channel Mix Effectiveness

Google LSA:

Top performer delivering the lowest cost, highest-intent conversions

Google Ads:

Scalable campaigns driving consistent lead volume across key service areas

Facebook:

Retargeting campaigns that reinforced brand visibility and supported conversions

Organic & Email:

Incremental conversions generated at little to no additional cost

Takeaways

By combining multi-channel execution with Bedrock’s proprietary tracking and attribution system, Johnny Tsunami transformed their marketing into a predictable, scalable revenue engine—built on clarity, efficiency, and performance.

Ready to Grow Your Leads?

Let’s build a high-ROI direct mail campaign for your business.

Book a strategy call today! 📞 530-345-3280